Acquia Personalization Workshop

Designed to help mobilize a team that already has Acquia Personalization installed and needs to level-up their capabilities as a team, introducing both general testing and personalization concepts as well as specific tool instruction. This full-day virtual training was aimed at accelerating adoption through hands-on practice and collaborative discussion and goal setting.

The session taught marketers and analysts how to use Acquia Personalization along with testing and personalization best practices. All attendees left the course with their first personalization campaign planned and ready for launch.