Forrester's Technology & Innovation North America - Delivering a 20x Digital Return for Caesars Entertainment through Co-Innovation
Speaker Session
Event Details
This event occurred on Tue, Nov 2, 2021
During Forrester's Technology & Innovation North America learn how Bounteous helped deliver a 20x Digital Return for Caesars Entertainment through co-innovation.
A Co-Innovation approach helped Caesars Entertainment achieve a 20x ROI with advanced digital personalization. During Forrester's Technology & Innovation North America attendees of this session learned how they benefited from adopting new modes of working across customer experiences and marketing technology and defined the key outcomes of data activation strategies required to drive successful digital transformation.