Adobe Summit 2023 - Scaling Automation with Adobe Campaign through Co-Innovation
Speaker Session
Event Details
This event occurred on Wed, Mar 22, 2023
The Venetian Expo, 201 Sands Ave, Las Vegas
In this session, Hilton Grand Vacations & Bounteous discussed:
- Setting the foundation for Adobe Campaign Classic and Managed Cloud Services capabilities through a business-led product team
- Aligning new capability development with scaling marketing operations
- How partnering with Bounteous is driving the evolution of HGV's email marketing strategy
Speakers
VP, Digital Strategy
Kian Conley
Hilton Grand Vacations - SVP, Consumer Strategy
