Expertise For Consumer Goods Brands
Using Data to Build Consumer Loyalty and Brand Affinity
Digital commerce has become an increasingly vital sales channel, and it’s critical that brands adapt their strategy to engage with customers on a deeper level in the space. Customer experience, brand trust, and relevance have a meaningful and measurable impact on customer decisions. Those who embrace this reality are reaping the benefits.
That’s where Bounteous comes in. We help businesses mine their data to gain critical insights, create digital experiences that inspire action, and build the meaningful customer relationships necessary to consistently win in a competitive marketplace. Bounteous is a recognized expert in D2C for Consumer Goods brands.
- Expand your brand beyond a product to build a loyal community
- Harness data and analytics to better understand purchase trends
- Learn how your customers are evolving and what solutions you can implement to evolve with them
- Optimize marketing activities and lift conversion rates through personalized efforts
- Shift from “one size fits all” to targeted product ads
- Adopt digital technologies to empower customers to make more informed decisions
Our Work
Coca-Cola
Delighting Consumers With a New Channel for a Beloved Brand
See Case StudyL'Oréal Color&Co
Delivering a Personalized DTC Hair Color Experience
See Case StudyDesign Public
Establishing Market Presence in the Competitive Online Furnishings Landscape with New Brand Identity and Audience Segmentation
See Case StudyGaia Herbs
Exceptional Products Need an Exceptional Site
See Case StudyJaipur Living
Reimagining An Age-Old Craft Through Digital Experiences
See Case StudyManduka
Scaling Personalized Commerce Across Geographies
See Case StudyMars
Meeting the Moment Together
See Case Study
Services that Drive Real Results
We bring together a broad set of capabilities across our global integrated teams, harnessing cutting-edge technology and deep industry expertise. With a focus on innovation and strategic execution, we create lasting impact.
Executive Whitepaper Series
Omnichannel to Omnirelevant: Reshaping Retail for Today’s Customer
This report explores the rapid shifts in consumer behavior driven by COVID, Cloud, and AI, the pitfalls of outdated omnichannel approaches, and introduces the five key pillars of omnirelevance that are redefining customer engagement.
Bounteous was instrumental in working with Mars to bring the TREAT TOWN™ idea to life and was uniquely capable to get this first-of-its-kind concept and experience launched in time for the holiday season.
Romain Apert
Global Chief Information Officer
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Consumer Goods Perspectives
Gartner Report®: 3 Ways to Jump Start Digital Commerce
Bounteous is providing complimentary access to this Gartner research report: 3 Ways to Jump Start Digital Commerce, which focuses on the key challenges organizations in the digital commerce space face, followed by detailed step-by-step recommendations for leaders scoping new digital commerce opportunities.
Three Strategic Questions Retailers Must Address to Outperform Downturn
Retailers facing higher prices and lower spending must ask themselves key questions to win, according to Jon Reily SVP, Commerce Center of Excellence at Bounteous.
Hindsight is 2020: The Impact of the Pandemic on Consumer Behavior and Organizations
In the fall of 2020, almost every commerce analyst reported that the Covid-19 pandemic had accelerated the rate of eCommerce adoption by an average of 5 years. With 2020 in the rearview mirror and new consumer behaviors coming into sharper focus two years later, was The Great Acceleration true? And what does this mean for organizations today?