Press Release: Bounteous Recognized in the 2022 Gartner® Market Guide for Global Digital Marketing Agencies

CHICAGO — July 12, 2022 — Bounteous, the digital innovation partner to the world's most ambitious brands, has been included in the 2022 Gartner Research report titled, "Gartner Market Guide for Global Digital Marketing Agencies, 2022."[1]  Bounteous is one of the 20 Representative Vendors listed in the report. 

Published in June 2022 by Gartner, a company that delivers actionable, objective insights to executives and their teams, this market guide states “Use this research to assess which agencies may be best suited to help accelerate short-and long-term goals.” In this report, Gartner recommends, “when selecting an agency, digital marketing leaders should look for agencies with close alignment to the values and cultures of their organizations, especially issues related to diversity, equity and inclusion (DEI), society issues and sustainability.” In addition to providing digital expertise and a commitment to innovation, Bounteous provides top talent through their commitment to creating a world-class culture that values social impact.

"We're very pleased that Bounteous has been included as one of the three independent global digital marketing agencies in this Market Guide report," said John Telford, EVP, Growth at Bounteous. "We view this as yet another validation of how our unique approach to Co-Innovation has led clients to choose Bounteous again and again to lead their digital initiatives. As the barriers to entry in every industry become lower, and creating personalized experiences becomes table stakes; organizations need to ask if their agencies are really driving innovation and engagement across their entire digital ecosystem.”

Gartner report finds that "As CMOs face increased pressure for business growth, they rely on global digital marketing agencies to support digital business initiatives and to develop and execute effective marketing strategies."[1]

[1] Gartner, "Gartner Market Guide for Global Digital Marketing Agencies, 2022," Jay Wilson, Ewan McIntyre, Laurel Erickson, June 6, 2022

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About Bounteous 

Founded in 2003 in Chicago, Bounteous is a leading digital experience consultancy that co-innovates with the world's most ambitious brands to create transformative digital experiences. With services in Strategy, Experience Design, Technology, Analytics and Insight, and Marketing, Bounteous elevates brand experiences and drives superior client outcomes. For more information, please visit www.bounteous.com. For more information about co-innovation, download the Co-Innovation Manifesto at co-innovation.com.

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